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AMD presenta le nuove schede grafiche professionali AMD FirePro, che offrono una brillante esperienza visiva e valore per l'espansione del mercato del digital signage

AMD annuncia la disponibilità immediata delle schede grafiche professionali AMD FirePro™ W600, le prime schede grafiche professionali di AMD a sfruttare l’architettura Graphics Core Next e la tecnologia produttiva a 28nm per l’utilizzo in ambienti caratterizzati dalla presenza di elevate risoluzioni e configurazioni multi-schermo. Con questo lancio, AMD contribuisce a rispondere alla crescente richiesta di grandi schermi aggiornabili facilmente con nuovi contenuti.

Firepro W600 Hero 576W

 
I display singoli e a bassa risoluzione vengono infatti sempre più spesso sostituiti da schermi LED, LCD e al plasma in alta definizione, in grado di offrire contenuti in alta risoluzione veicolati sia sotto forma di un’immagine singola che divisi in diversi flussi informativi. La natura sempre più sottile, leggera ed efficiente di questi schermi li rende sempre più attraenti per le aziende, soprattutto per quelle che operano nei settori della pubblicità, dell’intrattenimento, della sicurezza e delle videoconferenze. La scheda grafica professionale AMD FirePro™ W600 non è quindi pensata solamente per rispondere a queste esigenze, ma anche per sfruttare al meglio le più recenti tecnologie messe a disposizione dai produttori di monitor partner di AMD.

 
Tutti i prodotti grafici AMD FirePro™ sono progettati per le configurazioni multi-schermo che richiedono la più elevata qualità dell’immagine, l’affidabilità e le prestazioni multimediali. La scheda grafica professionale AMD FirePro™ W600 si aggiunge a una famiglia di prodotti in grado di supportare configurazioni da due a sei display, tra cui figurano ATI FirePro™ 2460, AMD FirePro™ 2270, AMD FirePro™ V7900 e ATI FirePro™ V9800. 

 
Di seguito la notizia in dettaglio:

Las Vegas, NV — June 13, 2012 —  AMD (NYSE: AMD) today announced immediate availability of the AMD FirePro™ W600 professional graphics card, the company’s first professional graphics card to leverage AMD’s Graphics Core Next architecture and 28nm production technology, for use in high-resolution, content-rich, multi-screen display wall environments. With this launch, AMD is addressing a growing need for large, dynamic screens that are easily updated with new content.

 
“Whether we are checking flight times at the airport or watching the latest ads on massive screens in city squares, digital signage has quickly become an important and ubiquitous part of our lives,” said Matt Skynner, corporate vice president and general manager of AMD Graphics. “To enable these displays, the digital signage industry demands technology that can be regularly refreshed with new, feature-rich content. With the launch of the AMD FirePro™ W600 professional graphics card, AMD is helping advance the digital display wall industry by providing suppliers and developers with impressive display density, performance and exceptional value.”

 
System integrators and display installation builders are rapidly replacing single, low-resolution displays with the latest in HD LED, LCD and plasma technologies that can reach audiences on massive, high-resolution screens grouped together to form a single image or divided into multiple streams of information. The thinner, lighter and increasingly cost-effective nature of these technologies makes multi-screen display walls attractive to a range of companies, including those in the advertising, entertainment, operations, security, training and video-conferencing markets. Not only is the AMD FirePro™ W600 professional graphics card designed to meet these needs, but also to empower the latest cutting-edge technology from AMD’s trusted display technology partners.

 
"The core philosophy of everything we do here at Mitsubsihi Electric is quality. But we realize that the quality of our display solutions means nothing if we can't deliver the content that users need,” said Peter van Dijk, business development manager, Mitsubishi Electric Europe. “That's why the AMD FirePro™ W600 graphics card in combination with the Composer/Play-Out system is such an important part of our offering. With its ability to drive multiple displays, deliver breathtaking 3D, video and interactive content, the W600 delivers the ultimate in performance and the ultimate in quality - no matter what the application."

 
The AMD FirePro™ W600 Professional Graphics card includes:

·               Support for up to six high-resolution displays or projectors from a single-slot card and six mini DisplayPort connectors;

·               2GB of GDDR5 graphics memory for superior multimedia performance;

·               Support for two HD video streams via AMD’s Unified Video Decoder;

·               Projection overlap capability to create one seamless image, with planned support for projection edge blending and image warping in Q4 of 2012;

·               AMD PowerTune technology that dynamically optimizes power consumption during operation and AMD ZeroCore Power technology that provides reduced power consumption at idle[1],[2].

 
All AMD FirePro™ professional graphics solutions for display walls are designed for multi-screen configurations that require the highest visual quality, reliability and multimedia application performance. The AMD FirePro™ W600 professional graphics card joins a range of products for configuring displays with two to six screens, including the ATI FirePro™ 2460, AMD FirePro™ 2270, AMD FirePro™ V7900 and ATI FirePro™ V9800. 

 
AMD is exhibiting at InfoComm 2012 June 13-15, booth #N1868 in the Digital Signage Pavilion, and is showcasing several multi-monitor display wall demos powered by AMD FirePro™ W600 and technology partners InfiniteZ, Mitsubishi Electric MegaView, Scalable Display Technologies and Ventuz Technology AG.

 
Supporting Resources

·               Learn more about AMD FirePro™ solutions for Display Walls

·               Full performance details can be found on the AMD FirePro™ W600product page

·               Read the DisplayPort 1.2 White Paper

 

About AMD:

AMD (NYSE: AMD) is a semiconductor design innovator leading the next era of vivid digital experiences with its groundbreaking AMD Accelerated Processing Units (APUs) that power a wide range of computing devices. AMD’s server computing products are focused on driving industry-leading cloud computing and virtualization environments. AMD’s superior graphics technologies are found in a variety of solutions ranging from game consoles, PCs to supercomputers. For more information, visit http://www.amd.com.





Press Release
Gianni Marotta